Ebay launches blogs, wikis and, you guessed it, Tagging!
Ebay has started offering blogs to its sellers to help them sell their products, wikis to collect informative articles about products, and a tagging option for the blogs, reviews and guides.
Ebay isn’t the first retailer to dip a toe into the waters of social commerce. Amazon has introduced plogs and tags into their store to tap into the power of social networks to drive sales.
And Yahoo has the Shoposphere which attempts the same thing, with personalized shopping pages and funky tag clouds to encourage further exploration.
What’s next in the world of social commerce? I’m not sure, but with the increasing popularity of blogs and social networks, this is definitely one of the “Next Big Things” that will soon expand out of the elite and trickle down to smaller ecommerce sites as well.
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