Archive for the 'Article Marketing' Category

Feeling Rusty

I haven’t done anything in the field of Internet marketing since November 2006. My existing sites are still rolling, and proving the value of promoting physical and evergreen products with real, non-spammy sites, my income from those sites hasn’t diminished more than one or two percent since that date.

But now, faced with starting a new project, I feel rusty.

So, I thought I’d bone up on a bit of reading at the Warrior Forum (It seemed more helpful and interesting to me before. Not so much now. Is it just me?), pull out some old software to see if it still works, and find an interesting marketing list or two to join for ideas.

Thanks to a pointer from Belle, I downloaded Jeremy Palmer’s free High Performance Affiliate Marketing ebook, and printed it off to get me back in the ‘zone’.

Any other ideas on lists to join, software to buy, or information to scour? I’m not looking for overload, but I did notice that the keyword software and article submission software I was using two years ago no longer works, and I’m a lot behind in the web 2.0 marketing world….



RSS as a Substitute, or Complement, to Article Marketing?

I’m about to embark on an experiment using RSS.

I have used RSS a lot… but always made a feed of posts or articles that exist on a particular site. The feeds all had just a brief teaser of text and hopefully anyone who saw it would click on to my site.

But, I thought, I wonder if I could use RSS in the same way that I use articles, namely, to get my links on other related sites in my niches.

The best way to do this, of course, is to offer those sites something really useful to add to their site in the way of content — not just a snippet with a link.

So, what if, instead of offering a feed of pages hosted elsewhere, I offer a feed with a FULL mini article that they can post directly on their site. Within the article, I’ll link to my own web properties, but ensure that the links open in a new window so the host site won’t have to worry about losing traffic.

I’ve got a few content writers working on sets of 52 tips articles that are 150 to 300 words in length to offer weekly tips in some of my niches, and I’ll drip the content to the feed once a week.

Once that’s set up, I will need to find publishers willing to host them, and probably create ready-made scripts to display the tips on their sites — since the majority of people don’t have the technical know-how to do something like that.

And I’m posting before doing, just in case there are other people out there who are thinking about doing the same thing. Please contact me and maybe we can work together — even build a free content one-stop shop that would serve the same function as article directories do for article writers.

Write a comment or send me an email if you’ve got ideas or if you’re interested in exploring the concept further.




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