Archive for the 'Software' Category

Adsense Shield — Results so far.

I promised some results in my last post about Adsense Shield. I’ve been slow to write, not only because I’m on vacation, but because I’m not sure WHAT to report.

In case you haven’t read the last post, Adsense Shield is a script that is supposed to protect your Adsense site from clickbomb attacks… where someone clicks on your ads over and over in an attempt to get your Adsense account shut down. I set the script up on one of my sites to see if it affected overall Adsense earnings.

First of all, I haven’t noticed a drop in clicks, CTR, eCPM, or earnings for the site I added the code to. So, if it is working to protect my site from Adsense clickbombing, it’s not having a detrimental effect on revenue at all.

I do feel weird that it’s a piece of software I can’t really test once its installed, since doing so would mean I’d be clicking on my own ads. So, I’m trusting that the absence of error messages is a good sign and the script is working on my pages as well as it did on the test page.

Now that I’ve seen that it doesn’t decrease revenue, I’ll probably add it to my other sites when I’m back from vacation. I’m not at all sure how it’ll work on a Wordpress blog, but I’ll figure that out when I get to it.



Protecting Adsense Revenue

I’ve been thinking, lately, about the possible ramifications of a rival or pissed off friend sabotaging my life by clickbombing Adsense links on my site.

It’s not that I regularly annoy my friends (I hope!), but there are certainly a few burned bridges in my past.

So, I was happy to find a solution when I Googled for possible solutions. I was even happier when I saw that AdSense Shield was free.

I’m going through the documentation now, and my understanding of the script is that it shows Adsense until the user clicks on one of them, after which the ads on your page are replaced by something other than Adsense — whether it be YPN ads or something you create yourself.

I’m going to install it on one of my sites tonight at 2am, when Google switches to the next day’s stats, and I’ll report on how and if it affects my earnings after a few days.



Completely Side-tracked

I was reading about Wordpress last night, and suddenly I had a few ideas that my brain wouldn’t let go of. I wrote them down to get them out of my head, but they wouldn’t leave. I ordered them to get out of my brain space, but they persisted. In the end, I gave in and let myself become completely side-tracked.

And so, instead of working on my new site in my free time today, I began writing specs for some new software that I will get coded at RaC this month. Once the specs are done and the projects are posted my brain will be back where it needs to be.



Feeling Rusty

I haven’t done anything in the field of Internet marketing since November 2006. My existing sites are still rolling, and proving the value of promoting physical and evergreen products with real, non-spammy sites, my income from those sites hasn’t diminished more than one or two percent since that date.

But now, faced with starting a new project, I feel rusty.

So, I thought I’d bone up on a bit of reading at the Warrior Forum (It seemed more helpful and interesting to me before. Not so much now. Is it just me?), pull out some old software to see if it still works, and find an interesting marketing list or two to join for ideas.

Thanks to a pointer from Belle, I downloaded Jeremy Palmer’s free High Performance Affiliate Marketing ebook, and printed it off to get me back in the ‘zone’.

Any other ideas on lists to join, software to buy, or information to scour? I’m not looking for overload, but I did notice that the keyword software and article submission software I was using two years ago no longer works, and I’m a lot behind in the web 2.0 marketing world….



It’s like a Live-in Copywriting Coach (that you don’t have to feed!)

It’s an interesting phenomenon. I can write lots of things quite well, but when it comes to sales copy, I tend to hire a pro to do it for me.

Why?

Sometimes it’s because I’m too close to the project. Other times I just can’t find the right combination of words. There’s a balance that needs to be created between hype and salesmanship. There are words to stress, and words to avoid. And usually, my brain is too full to remember all those things when writing a sales letter.

But, today I downloaded a fascinating application called ScribeJuice that might just change my habits.

Within an hour of installing the program, I’ve improved three of my existing sales pages immensely, and begun a complete rewrite of another.

It’s like my regular web page editor, with all the features I need to create a nice looking page, along with tools to analyze all your copy, a scrolling bar filled with power words, and a way to measure your hype and power ratios.

And then I thought… does this just work for sales letters? Would it work for articles too?

So, I started a new page and pasted in a PLR article I was planning on using.

I ran the suggestion tool on the article text, and within minutes, I had changed the article for the better, and made my signature block zing. Not only will this help avoid duplicate content penalties in the search engines, but unlike other content spinners, this will actually improve your writing, making your articles more effective, and increasing your chances of receiving links from your signature or embedded links.

I know it’s cliche to say this, but I DON’T promote a lot of products. I NEVER promote anything I don’t think will be useful six months from now.

I KNOW ScribeJuice will be useful today, six months from now, and even years down the road. I’m certain I will be using it on emails, sales letters and articles every week.

Take a look. Give it a try. It’s got a solid guarantee, and some reputable folks behind it.

And it might be the most useful product you’ll buy all year.




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